CBS Sports, Nickelodeon To Produce 'NFL Nickmas Game' for Broncos-Rams on Christmas Day – Sports Video Group
By SVG Staff
Tuesday, December 6, 2022 – 2:45 pm
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CBS Sports and Nickelodeon’s slime-filled alternate presentation of the NFL will officially return on Christmas Day. The Denver Broncos and Los Angeles Rams Christmas Day matchup will feature a “Nickelodeon NFL Nickmas Game” presentation alongside the traditional broadcast on CBS and Paramount+. This marks the third augmented-reality-fueled ‘Nickifed’ broadcast of an NFL game, building on the Emmy-Award-winning NFL Wild Card Game on Nickelodeon productions the past two years.
CBS Sports and @Nickelodeon to Deliver "Nickelodeon NFL Nickmas Game" to Fans of All Ages on Christmas Day
Release: https://t.co/ESGTgn8SBe pic.twitter.com/Us93a8lkoq
— CBS Sports PR (@CBSSportsGang) December 6, 2022
The alternative presentation will once again be driven by a surfeit of enhanced graphics and augmented-reality elements featuring Nickelodeon characters and the network’s signature green slime – all with a Christmas-themed twist. Among the highlights will be brand-new holiday-themed augmented reality; fan-favorite characters on the field; cannons shooting snow, presents and slime; a virtual Nick blimp flying throughout the stadium. The production will continue to showcase family-friendly content and Nick-themed elements throughout, including special halftime presentation, guest reporters, original on-field graphics, virtual filters, and more for kids and families.
Behind the camera, CBS Sports’ Shawn Robbins is Coordinating Producer of the game along with Producer, Ken Mack and Director, Andy Freedman. Meanwhile, CBS Sports’ Nate Burleson, Noah Eagle, and Nick star Gabrielle Nevaeh Green (That Girl Lay Lay) are returning to call this year’s collaboration, along with Nick star Young Dylan (Dylan Gilmer, Tyler Perry’s Young Dylan) as sideline reporter. SpongeBob SquarePants’ Patrick Star (voiced by Bill Fagerbakke) will join the crew from Bikini Bottom to offer live commentary throughout the game.
In previous years, CBS Sports and Nickelodeon presented the family-friendly telecast during NFL Super Wild Card weekend, earning two Sports Emmy Awards for the broadcast in the categories of Outstanding Playoff Coverage and Outstanding Live Graphic Design.
In addition to the CBS Television Network, CBS Sports’ telecast will also be available to stream live across digital devices via Paramount+, the CBS Sports app, NFL digital properties, and on mobile with NFL+, while the slime-filled telecast tailored for family-viewing fun will air exclusively on Nickelodeon and via NFL+.
Nickelodeon will continue to offer coverage throughout the NFL season with NFL Slimetime, the fun-filled weekly NFL series for kids and families premiering Wednesdays at 7 p.m. (ET/PT). The Sports Emmy-nominated show features Nick-ified Slimelights; the “Best Play Ever,” the weekly NVP (Nickelodeon’s “Most Valuable Player”) trophy winner, announced by Lincoln Loud; interviews with some of the NFL’s biggest stars; celebrity guest game picks; youth football spotlights; and more.
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