CX 2.0 – How Augmented Reality (AR) and Virtual Reality (VR) Technologies Reset Customer Experience – ResearchAndMarkets.com – Business Wire

DUBLIN–(BUSINESS WIRE)–The “CX 2.0 – How Augmented Reality (AR) and Virtual Reality (VR) Technologies Reset Customer Experience” report has been added to ResearchAndMarkets.com’s offering.

The customer experience (CX) has emerged as a critical component of modern business strategy for client retention and acquisition. Building a compelling CX strategy seems worth the effort as it has quickly become a significant differentiator for many big companies.
Against the backdrop, augmented reality (AR) and virtual reality (VR) technologies are gaining momentum in various sectors to offer novel customer experiences, among others. From immersive shopping experiences and product personalizations to interactive product-based content development, they are empowering companies with tools to make better pitches.
Marketers can now showcase a selection of product recommendations best suited for buyers, offer them virtual tours, and allow them to have sensory experiences. Simultaneously, AR and VR can help provide immersive training, enhanced gaming experiences, and better visualization to end-users. What’s more, they are likely to transform the future of health with virtual consultation, virtual rehabilitation services, and AR-based surgical platforms. The report explores the publisher’s Innovation Explorer database and expert analysis to provide clients with use cases where the adoption of immersive technologies is anticipated to unlock new possibilities for businesses across sectors such as technology, media, and telecom (TMT), healthcare, construction, automotive, and consumer.
Innovations: presents real-world innovation use cases and examples related to the implementation of AR and VR technologies by companies across sectors. It casts light on how tech-enabled innovations are developing use cases that can help enterprises and startups provide superior customer experience.
Scope
Reasons to Buy
Key Topics Covered:
1. Sector innovation insights: overview
2. Innovation map by sector: key use cases
2.1. Automotive
2.2. Consumer
2.3. Healthcare
2.4. Technology, Media, and Telecom (TMT)
2.5. Travel & Tourism
3. Vendor map by sector value chain: key use cases
4. Methodology
Companies Mentioned
For more information about this report visit https://www.researchandmarkets.com/r/wd4h3w
ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

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